I’m Ira. Before Shapeshift, I spent years growing pipeline at startups from Seed to Series D, and I was the first employee at a company that was acquired for $100M.
In 2024, I became fascinated with founder storytelling and learned how to produce videos as a complete outsider. I hired my first editors off of Upwork and met my first cinematographer at a coffee shop.
I made all the mistakes of a first time producer, working with freelancers who didn’t understand context, hiring agencies that made more decks than actual videos, and struggling with permits, insurance, and all the challenges of working in the physical world.
In 2025, I met Jamie, who spent a decade in LA making movies like Dune 2.
Jamie gave us the ability to shoot at any scale and at any location, and immediately added a sense of taste and polish that I hadn’t seen from any other filmmaker.
Together, we built Shapeshift Studios, which works with marketing teams looking to build content programs at the caliber of Clay and Ramp.
Shapeshift Studios
We design a quarterly content roadmap to fit your budget, and ideate, plan, and produce concepts from start to finish.
We understand tech and make work that’s creative, but on-brand and accessible, not too arthouse.
We are AI native, and view innovation as part of our craft. We believe creativity is human, and use technology decisively to extend our creativity, not replace it.
We value the speed that comes from expertise and never push work down to the junior-most employee.
To date, we have filmed in NY, SF, Miami, London, and Amsterdam.
We like to have fun on set, and can’t wait to bring your story to life!
“The team at Shapeshift is exceptional to work with. I’ve partnered with a number of video agencies, and this was by far the best experience I’ve had.
They were incredibly responsive, thoughtful in their approach, and truly operated as partners. I came in with a specific storytelling angle, and they immediately understood it—then helped refine every detail to bring it to life.
The final video quality speaks for itself. I highly recommend them.”
